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Swiss cheese and fondue
Swiss chocolate (incl. the world's first chocolate bar, white chocolate and hazelnut chocolate)
Swiss clocks and watches (including the first analogous quartz wristwatch)
Nestlé products (Nescafé, Nespresso, Nestea, Nesquick, baby foods, etc.)
Swiss pharmaceutical industry (Roche, Novartis)
The Red Cross
The World Wide Fund for Nature (WWF)
Private banking (UBS, Credit Suisse, Pictet, Julius Bär, etc.)
Assorted inventions (Swiss army knife, Velcro, electric toothbrush, etc.)
Other (please specify)