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Swiss cheese and fondue
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Swiss chocolate (incl. the world's first chocolate bar, white chocolate and hazelnut chocolate)
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Swiss clocks and watches (including the first analogous quartz wristwatch)
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Nestlé products (Nescafé, Nespresso, Nestea, Nesquick, baby foods, etc.)
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Swiss pharmaceutical industry (Roche, Novartis)
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The Red Cross
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The World Wide Fund for Nature (WWF)
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Private banking (UBS, Credit Suisse, Pictet, Julius Bär, etc.)
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Assorted inventions (Swiss army knife, Velcro, electric toothbrush, etc.)
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Other (please specify)